01 WHAT I DO
Passionate, enthusiastic, creative design leader with insatiable curiosity, a hunger for learning, and a nose for problem identification and solving.
Through a series of primary and secondary research activities, I will provide a fresh take on the current state and landscape. How are users and others in our space (or not) tackling similar issues? Where do we fall short? Where shall we focus our efforts? The insights will fuel further definition phases and help us understand where to focus our design activities.
Extracting insights from the experts...you!
UX assessment of current digital experience.
Deep dive into competitors and digital themes.
Understanding how others are tackling similar issues.
I've designed context activities to build organizational understanding and alignment around your digital direction, driving continuous progress. What problems are you attempting to solve? Where and how are these issues encountered by your users? How might we resolve them digitally?
Workshop facilitation, research and production.
Research, workshops, data analysis and development.
I can create a Vision Brief to share and sell the idea.
Exploration of how we can resolve identified problems.
The solution is much smoother when your organization is aligned around the problem you need to solve. Clarity activities are designed to provide organizational understandiong around the solution, and how to get there. What is it? What does it do? How could it work? How will we measure success? Where shall we start?
Clearly articulate background and success metrics.
Site maps, flows and frameworks of the solution.
Breaking down the idea into an action plan over time.
Yay! Clarity in your RFPs mean clarity in repsonses.
I LOVE THIS STUFF. WE'D HAVE A LOT OF FUN WORKING TOGETHER. I'D MAKE SURE OF THAT.
02 CLIENT/CATEGORY EXPERIENCE
I've had the privilege of working with amazing people at amazing brands, across a wide variety of verticals.
American Honda Motors
Hewlett Packard Enterprise
St. Lukes Hospital
Sur La Table
USB (United Soybean Board)
USC Shoah Foundation
Please reach out if you'd like to work together.
Or just grab a coffee. Those are fun, too.